Design Thinking Training

Corporate Innovation & Creativity Course

Introduction:

Design thinking is a problem-solving approach that combines creativity and empathy to come up with innovative solutions. It involves a deep understanding of the users and their needs, rapid prototyping and testing, and iteration until the ideal solution is found. It is often used in product design, but can also be applied to a wide range of challenges in business, education, and other fields. It is an iterative process in which to understand the user, challenge assumptions, and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with the initial level of understanding.

Design thinking can be applied in a wide range of fields to solve complex problems. Here are a few examples of how design thinking has been applied:

• Product Design: Design thinking is widely used in product design to create innovative and user-centered products. For example, designers may use design thinking to understand the needs of elderly people and create products that are easier for them to use.
• Healthcare: Design thinking can be applied to healthcare to improve patient experiences and outcomes. For example, hospitals may use design thinking to create more patient-centered facilities and processes.
• Education: Design thinking can be used in education to create more engaging and effective learning experiences. For example, teachers may use design thinking to design hands-on, project-based learning activities that meet the needs of diverse learners.
• Business: Design thinking can be used in business to solve complex problems and create innovative solutions. For example, companies may use design thinking to develop new business models or improve customer experiences.
• Government: Design thinking can be used in government to create more effective and efficient public services. For example, governments may use design thinking to design more user-centered websites or to create programs that better meet the needs of citizens.

These are just a few examples, but design thinking can be applied in almost any field to solve complex problems and create innovative solutions.

The 2-day hands-on workshop introduces the powerful design thinking methodology for problem-solving. It aims to provide participants with an introduction to the design thinking process and to help them apply its principles and methods to real-world challenges.

Duration: 2 Days

Target Audience:

Design thinking training is relevant for a wide range of industries, including technology, healthcare, education, financial services, and more. It can be valuable for individuals and organizations of all sizes, whether they are looking to improve existing products and services or create new ones. Some examples are listed below:

• Product designers and engineers: Design thinking is often used in product design to create user-centered solutions.
• Business leaders and managers: Design thinking can help organizations become more innovative and responsive to customer needs.
• Entrepreneurs and start-ups: Design thinking can help entrepreneurs validate their ideas and create products and services that meet the needs of their customers.
• Non-profit organizations: Design thinking can be used to address social and environmental challenges and create solutions that have a positive impact on society.
• Government organizations: Design thinking can help government organizations become more responsive to the needs of citizens and improve the delivery of public services.
• Educators and students: Design thinking can be used in education to develop problem-solving skills and encourage creativity and innovation.

Programme Objectives:

The objectives of the 2-day design thinking training program include:

• Understanding the design thinking process: Participants will gain an understanding of the design thinking process, including empathy, prototyping, and iteration.
• Applying design thinking to real-world challenges: Participants will learn how to apply design thinking to a range of challenges and will be introduced to tools and methods for creative problem-solving.
• Developing problem-solving skills: Participants will develop skills in empathy, observation, ideation, prototyping, and testing, which are key components of the design thinking process.
• Working in teams: Participants will work in teams to solve real-world challenges and will develop skills in collaboration and communication.
• Building a design thinking mindset: Participants will learn how to adopt a design thinking mindset and to approach challenges with a user-centered and iterative approach.
• Enhancing creativity and innovation: Participants will develop their creativity and innovation skills and will learn how to generate new ideas and solutions to problems.
• Building confidence and competence: Participants will gain confidence in their problem-solving skills and will develop a competence in design thinking, which they can apply to their own challenges and contexts.

The overall objective of the program is to provide participants with a practical and immersive introduction to design thinking and to help them develop the skills and mindset needed to apply it to their own challenges.

Programme Outline:

• Introduction to design thinking: Understanding the principles and mindset behind design thinking and its application in different fields.
• Empathy and user research: Developing empathy for users and understanding their needs through research techniques such as observation and interviews.
• Ideation and prototyping: Generating a wide range of ideas and rapidly creating prototypes to test and refine them.
• Testing and iteration: Validating prototypes with users and iterating based on feedback until a solution that meets their needs is found.
• Design ethics and sustainability: Understanding the ethical and sustainability considerations that should inform design decisions.
• Design leadership and facilitation: Developing the skills to lead design thinking teams and facilitate design thinking workshops.
• Case studies and hands-on projects: Applying design thinking to real-world challenges through case studies and hands-on projects.
• Final project or presentation: Demonstrating the knowledge and skills learned in the course through a final project or presentation.

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